The Bike Project
- Memphis Mayor AC Wharton
"Utterly amazing PSA about biking in Memphis."
- Doug Campbell, BikingInMemphis.com
The Shelby County Health Department and Tennessee Department of Transportation were looking to encourage and promote bicycling in Memphis. Our solution was The Bike Project - a series of videos, photographs, and stories about Memphis cyclists released over a two-month time period and culminating in a free community event. The event was such a success that it has become it's own entity - Bikesploitation, which now occurs annually in May.
- Client: Shelby County Health Department and Tennessee Department of Transportation
- Tags: Broadcast | Festival | Film | Film Series | Identity | Photography