The Bike Project

The Bike Project

"Great job!" 
- Memphis Mayor AC Wharton


"Utterly amazing PSA about biking in Memphis." 
- Doug Campbell, BikingInMemphis.com

The Shelby County Health Department and Tennessee Department of Transportation were looking to encourage and promote bicycling in Memphis.  Our solution was The Bike Project - a series of videos, photographs, and stories about Memphis cyclists released over a two-month time period and culminating in a free community event. The event was such a success that it has become it's own entity - Bikesploitation, which now occurs annually in May.

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